跨文化交际
跨文化交际封面图

跨文化交际

许力生, 吴丽萍, 编

出版社:上海外语教育出版社

年代:2008

定价:20.0

书籍简介:

本书是与教材配套的教师用书,提供教学指导及练习答案等。

书籍目录:

Unit One Challenges in the Multicultural World

Lesson 1 Globalization

Text A Living Between Three WorMs

Text B Growing Up Asian in America

Group Discussion

In-Class Debate

Interview Task

Cases for Further Study: Cases 1 -3

Additional Reading Communication in the Global Village

Lesson 2 Communication Across Cultures

Text A Misunderstanding Other Cultures

Text B Palestinian Like Me

Pair Work

Survey Task

Writing Task

Cases for Further Study : Cases 4 - 6

Additional Reading Intercultural Communication: A Challenging Venture

Unit Two Culture and Cultural Differences

Lesson 3 What Is Culture?

Text A Cultural Perspectives

Text B Culture as Software of the Mind

Fill-in Work

Group Discussion

Writing Task

Cases for Further Study: Cases 7 -9

Additional Reading Hyperculture

Lesson 4 Cultural Diversity

Text A Where Fat Is a Mark of Beauty

Text B The Basic Unit of Society: The Individual or the Collective?

Cross-Cultural Quiz

Internet Search

Survey Task

Cases for Further Study: Cases 10 -12

Additional Reading Studying Cultural Patterns

Unit Three Understanding Communication

Lesson 5 Communication in Our Life

Text A How Long Does It Take to Say Im Getting Married?

Text B A Wide-Angle View of Communication

Pair Work

Interview Task

Observation Work

Cases for Further Study: Cases 13 -15

Additional Reading The Sounds of Silence

Lesson 6 Communication Is Culture

Additional Reading High-Context and Low-Context Communications

Unit Four Language Use in Communication

Lesson 7 Language and Culture

Text A A Bilingual Childhood

Text B Culture and Our Use of Language

Group Discussion

Translation Task

Survey Task

Cases for Further Study: Cases 19 -21

Additional Reading What Is Language for Us

Lesson 8 Cultural Variation in Verbal Communication

Text A Why Dont You Say What You Mean?

Text B Speaking English with a Japanese Mind

Observation Work

Pair Work

Writing Task

Cases for Further Study: Cases 22 -24

Additional Reading Culturally Different Verbal Styles

Unit Five Culture and Nonverbal Communication

Lesson 9 The Silent Language

Text A Our Body Language

Text B Whos Wrong?

Cross-Cultural Quiz

Pair Work

Writing Task

Cases for Further Study: Cases 25 -27

Additional Reading What We Use to Communicate NonverbaUy

Lesson 10 Time and Space Also Speak

Text A The Heartbeat of Culture

Text B Discovering the Japanese Space

Group Discussion

Fill-in Work

Survey Task

Cases for Further Study: Cases 28 - 30

Additional Reading Cultural Conceptions of Time and Space

Unit Six Communication Between Co-Cultures

Lesson 11 Cross-Gender Communication

Text A Put Down That Paper and Talk to Me!

Text B He Says ... She Says

Pair Work

observation Work

Writing Task

Cases for Further Study: Cases 31 -33

Additional Reading

Cases for Further Study: Cases 34 -36

Additional Reading. Four Generations of Americans

Unit Seven Culture and International Business

Lesson 13 Business Across Cultures

Text A Cross-Cultural Marketing

Text B Negotiating Across Cultures

Translation Task

Pair Work

Group Discussion

Cases for Further Study: Cases 37 -39

Additional Reading Cultural Risks in Multinational Business

Lesson 14 Intercultural Management

Text A Two Casts of Mind

Text B Cultural Views Toward Management

In-Class Debate

Fill-in Work

Writing Task

Cases for Further Study: Cases 40 -42

Additional Reading Effective Communication in International Business

Unit Eight Developing Intercultural Competence

Lesson 15 Intercultural Perception

Text A Shakespeare in the Bush

Text B The First Lesson at University

Fill-in Work

Pair Work

Survey Task

Cases for Further Study: Cases 43 -45

Additional Reading How We Measure Other Peoples Corn

Lesson 16 Culture Shock and Adaptation

Text A Living in Two Cultures

Text B Culture Shock

Interview Task

Group Discussion

Writing Task

Cases for Further Study: Cases 46 -48

Additional Reading Think Locally, Act.Globally

Appendix Supplementary Materials for Reference

Unit One What Is Intercultural Communication

The Emergence of Intercultural Communication Study

Unit Two What Is Culture

Basic Differences Between Cultures

Unit Three Aspects of Communication

Communication and Its Characteristics

Unit Four Achieving Equivalence in T

Doing Business in Different Cultures

Unit Eight Culture and Perception

Cultural Adjustment and Reentry Processes

Acknowledgement

内容摘要:

《跨文化交际》是“新编研究生英语系列教材”之一。本系列教材是外教社组织国内10余所重点高校的专家、教授,在广泛的市场调研和对当前研究生英语教学实际情况进行详细分析的基础上,倾力打造而成,以满足新时期人才培养的需要,和多样化、个性化的学习需求。
★ 遵循分类指导和因材施教的原则:《基础综合英语》和《学术综合英语》分别针对起点不同的学习者设计,以帮助学生打好扎实的语言基本功,并顺利过渡到学术英语的学习中;多样化的“选修课”可让学生根据自己的专业特点、兴趣爱好和时间安排,自由选择相关课程,全面培养研究生的英语实际应用能力;
★ 促进语言能力和文化素质的同步提升:强调以学习者为主体,注重对学生自主学习能力的培养,教材体系在帮助学习者提高语言能力的同时,亦可全面提高其人文素养和跨文化交际能力;
★ 立体化的教材编写模式:综合教程配套助学光盘和电子教案,可以为学习者提供自主学习的帮助,为教师提供立体化教学的支撑,更能适应现今研究生英语教学的需要。

书籍规格:

书籍详细信息
书名跨文化交际站内查询相似图书
丛书名研究生公共英语系列教材
9787544607124
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出版地上海出版单位上海外语教育出版社
版次1版印次1
定价(元)20.0语种简体中文
尺寸26装帧平装
页数 294 印数

书籍信息归属:

跨文化交际是上海外语教育出版社于2008.出版的中图分类号为 H31 ,G115 的主题关于 英语-研究生-教学参考资料 ,文化交流-研究生-教学参考资料-英文 的书籍。